Communications & Strategic Engagement
About our team
The Communications & Strategic Engagement (CSE) team plays a crucial role in developing and implementing effective communication and marketing strategies that support the mission of UK Information Technology Services (UK ITS) and the University of Kentucky. The CSE team focuses on growing and improving the organization by increasing visibility, awareness and fostering trust among stakeholders, the University community, and beyond.
Communications
Our team develops clear and compelling messages that translate IT language for diverse audiences including students, faculty, staff, patients, nurses, physicians, and members of the UK community. From scheduled maintenance to new product launches, we create and deliver communication plans that support objectives and initiatives of UK ITS. This includes email notifications, editorial writing, and newsletter drafting.
Marketing
How good is your technology if no one knows about it? Our team works to create creative and dynamic marketing assets to increase adoption, spread awareness, and promote the work done by various IT professionals here at UK. Through various tactics and platforms including social media management, graphic design, videography, we use our skills to promote the use of technology in support of the mission of the University of Kentucky.
Strategic Engagement
Our goal is to create valuable experiences for our UK community to interact with technology and our UK ITS staff. Through events, interest groups, committees and community partnerships, the CSE team fosters collaboration and aims to eliminate the barriers between the UK community and the technology they need.
Change Management
The CSE team leads change management for enterprise applications, systems, and networks at the University of Kentucky. By effectively identifying impacted audiences and their needs, our team ensures that changes are executed with minimal inconvenience.
Reporting
To ensure alignment with the IT Strategic Plan and the administrative reporting needs for the University of Kentucky, our team serves as a central hub to collect data and updates on major projects for UK ITS.